Capexo grinning from ear to ear... ...with the Chiquita banana!

  • Published on 10/02/2021 - Published by FRUITROP
  • FruiTrop n°273 , Page From 4 to 4
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French banana market

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Capexo, one of the French leaders in exotic fruit and vegetable distribution (turnover €55 million in 2019 – 50 employees), announced in January its launch of a collaboration with Chiquita. Capexo will handle the product marketing for the US multinational in France, including its iconic banana. For the yellow banana, Chiquita will continue to ripen fruit aimed at the French market from its units in Belgium and Italy. According to the press release, Capexo is supplementing its range with a supplier boasting a well-established upstream presence, and adding the second most consumed fruit in France. Meanwhile, Chiquita gets the expertise of a specialist distributor with complete control of the logistics chain.

Source: Capexo  

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