While the health crisis is a human and economic catastrophe, the banana industry has drawn some advantages from it. And while there is a crisis in the industry, and in truth it is a deep one, the reasons for it need to be sought elsewhere. FruiTrop has been pointing them out for some years now, always with one constant: the world supply is increasing, and pushing down prices at all stages. So there is nothing much new under the sun. What remains to be understood is how the production industries will finance their development, but also the progress demanded by the downstream segment and consumers in terms of environmental and social issues.
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