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The European mango market

Published on 31/03/2013 - Published by GERBAUD Pierre
FruiTrop n°209 , Page 19
Price : EUR 15,00

Ensure volumes and improve quality

In spite of a few incidents, the 2012 European mango sales season was satisfactory. As in previous years, the seasonal nature of the fruit caused some fluctuations in supply and hence in selling prices. With a little hindsight, it can be said that the mango market is not doing too badly, judging by the increase in the volumes sold over the last decade. But Europe is considerably out-performed by the North American markets as regards volumes imported for a much larger population. Might the presence of Latinos and trade structures and practices in the USA be the reasons for this?