Avocado: summer 2020 forecast for the European market

  • Published on 18/05/2020 - Published by IMBERT Eric
  • FruiTrop n°269 , Page From 16 to 33
  • Free

A very uncertain scenario

On what bases should we construct the scenario for this counter-season campaign? The answer to this question is of acute complexity in 2020, with the world health crisis particularly blurring the contours of most of the variables in the equation. What volumes will actually be available for export? Most of all, what demand dynamic can be expected on the major markets, when lockdown of whole regions of the world is altering consumer habits? FruiTrop offers this updated look at a campaign set to be even more difficult than predicted. 

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