Pineapple - October 2017

  • Published on 11/01/2018 - Published by Market News Service / FruiTrop
  • FruiTrop n°253 , Page From 12 to 12
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The situation remained fairly complicated in the pineapple market in October. In a context of flat demand and substantial supply, prices remained fairly low. However, the worst was avoided thanks to the numerous promotions implemented over the first three weeks of the month. Despite that, demand remained just as quiet, forcing several operators to considerably scale back their imports. The school holidays, from the last week of the month, led to concerns of a more marked slowdown in demand and a more pronounced fall in rates.

On the air-freight market, demand, invigorated by promotions in the first half-month, helped operators achieve good fruit sales and remain fluid. Some were even short of fruits at the end of the period. The second half-month was considerably more difficult. Demand, which had become lethargic, struggled to take in what volumes were on the market, and several operators resorted to post-sale prices, though this brought no improvement in market conditions. The quality of Cameroonian fruit was more regular. The supply from Benin was very scarce because of numerous quality concerns (rapid development of fruits), which undermined confidence in the origin with many purchasers. A very limited top-up supply of air-freight Sweet from Central America sold more or less well at fairly high prices, of between 2.40 and 2.60 euros/kg.

The situation was also complicated on the Victoria market. At the beginning of the month, the supply was outstripping demand, forcing certain operators to considerably scale back their imports. Thanks to that, the market regained some fluidity in the second half-month, with the less abundant and more sought-after sizes 6 and 7 earning better value.

pineapple - france - import price
pineapple - france - import price

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