While the European Commission is undertaking the long process of assessing its banana trade policy, the 2018 review provided by FruiTrop of the supply to the European market, but also to the major world import markets (USA, Russia, China, Japan), is of particular importance. Furthermore, after an extremely difficult year in terms of prices (see FruiTrop 262 of January 2019), a focus on marketing (total volume, tempo, origins, etc.) offers plenty of lessons for a general understanding of the balances; and more particularly, for short and medium-term forecasting.
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