FruitTrop Magazine n°239
March 2016 edition: mango close-up, apples and pears, Tunisian dates, Israeli dates.
- Publication date : 5/04/2016
- Price : Free
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Orange juice: no Dreyfus affair after all?
- Published on 12/04/2016 - Published by Market News Service / FruiTrop
- FruiTrop n°239 , Page From 6 to 6
- Free
Louis Dreyfus Commodities is apparently trying to sell its juice business (“Louis Dreyfus citrus”).
Informations
- Product(s) : Orange juice
- Rubrique / Thématique : Direct from the markets
- Country : World
- Keywords : Sales , Corporate
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The rumour, in circulation since mid-2014, returned with a vengeance at the end of 2015. This decision is said to be aimed at switching the focus of the group’s business portfolio toward more profitable trades (the fertilisers and metals branches are said to be in the crosshairs too). The list of potential purchasers of this giant, which controls approximately 15 % of world orange juice production with its seven factories (especially in Brazil, but also in the USA and China), is not too long. The Brazilian anti-trust authorities will probably not let the other two colossuses of the juice world strengthen their grip — as disputed as it is dubious — over the upstream segment. Citrosuco, the world leader, already accounts for 30 % of the market in light of the takeover of Citrovita in late 2011, and the number two Cutrale accounts for approximately 25 %. Furthermore, there are not really legions of other industrial groups interested in such a large-scale operation, especially since the profitability of the sector is not at its best because of the additional expenses due to managing greening, and because of waning world consumption. So there are still no clear sightings of this potential transaction. As a real Brazilian speciality, it is only fitting for orange juice to be fuelling such a telenovela!
Sources: Foodnews, Squeeze out, Capital
